Print ads can still be the most powerful medium for getting your message across, as these highly innovative print advertising campaigns show.
The journey to achieve the perfect advertisement involves a bumpy ride and can occasionally take a great deal of time.
After working out a statement of objectives the ideas must be created and developed.

The product which is to be advertised should be dealt with in a meticulous but also playful manner. It should be analyzed and viewed from all perspectives. It is advisable to begin this process without putting any constraints on yourself in order to give room to even the most insignificant thoughts so that they can develop. The results of such campaigns can usually be classified in one or more categories.

I will now introduce them via some selected examples and in a best case scenario help raise awareness for your own creative thoughts.
The best policy is to admire but avoid copying.
Take a look at these amazing, innovative print ads and we guarantee you’ll be oozing with inspiration by the time you reach the bottom…

Evde Fitness

“For the flexible ones.
The most economic, fun and quick way to stay fit at home.”

Advertising Agency: Gode, Istanbul, Turkey
Creative Director: Evren Asik
Art Director: Murat Cimagil
Copywriter: Evren Asik
Account Director: Sinem Gocer

Follow the True Taste

FOLLOWFISH : “LOCATOR”

“Followfish was the first brand of frozen fish to introduce a tracking code. Since then the brand has a number of copycats. In order to advertise the new followfish pizza, we consequently focussed on its traceability.
In fact, no other brand makes their ingredients as transparent as followfish – not even other pizza brands. That’s the taste of pure sustainability.”

Creative Director: Stefan Zschale
Agency: Leagas Delaney
Client: Followfish
Location: Germany

Let the Flowers Do The Talking

Creative Director: Glauber Dorotheu
Agency: Bad Grandpa
Client: AIMI Flowers
Location: Brazil

Live Mount

Creative Director: Darren Clarke
Agency: TAXI
Client: Fleetwood Archery
Location: Canada

Keloptic

“Turning Impressionism into Hyperrealism. KelOptic.”

Client: KelOptic
Advertising Agency: Y&R Paris, France
Creative Directors: Jorge Carreño, Robin de Lestrade, Pierrette Diaz
Art Director: Eric Esculier
Illustrator: Fred Witzgall
Photographer: Seth Johnson

Orion Telescopes

Advertising School: Texas Creative, University of Texas, USA

MA: Discover the Full Story

Advertising Agency: Saatchi & Saatchi Russia, Moscow, Russia

Fedex: China-Australia

Advertising Agency: DDB Brazil

MINI: Wicked. Happy Halloween

“Wicked. Happy Halloween.
We only come out at night. Happy Halloween.”

Advertising Agency: Chemistry, Dublin, Ireland
Creative Director: Emmet Wright / Art Director: Fabiano Dalmácio
Copywriter: Rob Maguire / Account Manager: Mags O’Reilly

Rowenta RO4541: Duck

RO4541 Silence Force
2100 Watt Vacuum Cleaner
Rowenta

Advertising Agency: Publicis Frankfurt, Germany
Creative Director: Stefan Leick
Art Director: Christian Kuzman
Photographer: Achim Lippoth
Additional credits: Katja Bonnert, Nicole Bangert, Johannes Rapp

Creative Ads